WWE Abandons Trademark For Edge, New Trademarks For WCW And Total Divas
WWE filed to trademark "WCW" for merchandise use back on Monday, May 18. The following use description was filed with the USPTO (United States Patent & Trademark Office):
"IC 016. US 002 005 022 023 029 037 038 050. G & S: Cardboard and paper hangtags; cardboard packaging; paper packaging; packaging, namely blister cards; paper for wrapping and packaging; collector albums for sticker collectables; stickers; sticker albums; collectable photos; photo albums; photographs; framed pictures; vinyl and plastic clings; labels, namely printed paper labels; folders; paper place mats, paper table mats, paper napkins; paper tablecloths; paper table linens; paper lunch bags; postcards; greeting cards; pictures; calendars; posters; decals; temporary tattoo transfers; trading cards; brochures, magazines and newspapers concerning sports entertainment; coloring books; children's activity books; souvenir programs concerning sports entertainment; books concerning sports entertainment; books featuring pictorial biographies; comic books; picture books; book covers; paper book markers; notebooks; memo pads; note pads; date books; address books; agenda books; markers; pens; pencils; calendars; pencil sharpeners; pencil cases; rubber stamps; stamp pads; chalks; paper banners; printed paper signs for doors; drawing rulers; erasers, rubber erasers, chalk erasers, blackboard erasers; bumper stickers; window decals; lithographs; paper party bags; stencils for tracing designs onto paper; paper gift wrap; paper cake decorations; paper; stationery; indoor ornaments of paper"
WWE also filed to trademark "Total Divas" on May 18. The following use description was filed with the trademark:
"IC 009. US 021 023 026 036 038. G & S: Computer software, namely, software for the creation of mobile internet applications and client interfaces; Downloadable mobile applications for the streaming of audio and video content; downloadable ring tones, graphics and music via a global computer network and wireless devices; decorative refrigerator magnets; video and computer game tapes, video and computer game discs, video and computer game cassettes, video and computer game cartridges, video and computer game CD-roms, video output game machines for use with televisions; video and computer game software; cinematographic and television films, namely, motion picture films in the nature of sports entertainment; pre-recorded compact discs, pre-recorded video tapes, pre-recorded video cassette tapes, pre-recorded DVDS and pre-recorded audio cassettes, all featuring sports entertainment; interactive video game programs and computer game cartridges; mouse pads; disposable cameras; sunglasses; sunglass cases; prescription glasses; and optical cases, namely, cases for spectacles and sunglasses; cases for mobile phones; walkie talkies, protective helmets; sports helmets"
In other WWE trademark news, the company abandoned their trademark for "Rated R Superstar" on Thursday, May 21. The abandonment comes after WWE originally filed to trademark the nickname used by WWE Hall of Famer Edge back on Sunday, April 5, which was Day 2 of WrestleMania 36 when Edge made his in-ring singles return.
The following use description was included with the original "Rated R Superstar" filing:
"IC 041. US 100 101 107. G & S: Wrestling exhibitions and performances by a professional wrestler; providing wrestling news via a global computer network"
WWE previously abandoned the "Rated R Superstar" trademark back on January 20, 2014 after originally filing for it on September 17, 2012. Edge retired back in April 2011.