In his latest UK Sun Newspaper blog, Paul Heyman took WWE creative to task commenting:

"My advice to the creative decision makers is to wake up, realize your programming is not artistically cutting Edge any more, and inject a youthful mindset to compliment your unparalleled and amazing ability to provide multiple hours of content to the networks on a weekly basis. Re-position wrestling/sports entertainment as the coolest, video-game-come-to-life product with the wildest, most clearly defined and enviable characters on television anywhere in the world today. Or I'll come back into the industry and show you how to do it, just like I did before. Just kidding."